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Your competitive radar

They make moves.
You make sense
of them.

Know the company. Follow its latest moves. Spot the trends. Bring detailed research, activity monitoring, and weekly analysis together to understand what changed and why it could matter.

From $15/month · Research, activity monitoring & weekly analysis

Overview dashboard for fictional Formlane, showing public audience, hiring mix, customer reviews, and collected job listings across eight weeks

How it works

Keeping up shouldn’t
be a second job.

You have customers to serve, decisions to make, and a business to run. Let the research keep moving while you do.

01

Put a company on your radar

Start your subscription and add its website. Pick the competitor you most want to keep an eye on, whether you are preparing for sales conversations, reviewing your product, or planning your next move.

02

Discover them in detail

We research public sources to build a detailed company profile across six areas. Start with Overview to see the available information, then explore its offer, market, customers, and team. Open the supporting sources whenever you want to look closer.

03

Follow their next moves

Follow posts and announcements in Activity, with separate checks at least two days apart. Weekly analysis updates the company research. As the history grows, use Overview to connect individual developments to the bigger picture.

Overview

See how the company is changing.

A growing audience. A shift in hiring. More attention on a new product. Overview brings these developments into one dashboard, so you can see where a company is building momentum and decide what deserves a closer look.

Your dashboard develops with the company's collected history and the information available in public sources.

Follow the developments behind the trends
Overview dashboard for fictional Formlane, showing public audience, hiring mix, customer reviews, and collected job listings across eight weeks

Activity

Follow their latest moves.

Keep up with posts, product launches, and announcements in one feed. See what a company is saying, what it is releasing, and how those developments could affect your next decision.

Regular Activity checks help you keep up with new posts and announcements between weekly profile updates.

Explore the company behind the updates
Four Activity highlights for fictional Formlane, with an enterprise launch, hiring, a customer result, a CRM integration, and competitive insights

Inside their offer

Know the offer
you’re up against.

Your buyer is weighing products, packages, and prices. Go into that conversation with a clear view of what the alternative actually includes.

See how their offer is packaged, compare published prices and billing terms, and explore what each plan includes. Connect those details with the business model and target customers to sharpen your positioning and prepare your response.

See the company around the offer
Fictional Formlane offer portfolio with expanded platform plans, published prices, billing terms, and included features

Inside the company profile

Big moves often start
with small clues.

An integration. A new role. A different customer pitch. Research across six areas gives each development a chance to stand out.

Company & market

Who are they trying to win?

Read their positioning, business model, and target customers. See where their story overlaps with yours.

Offer & pricing

What’s behind the headline price?

Explore the products, packages, and buying conditions that shape the deal.

Market presence & trust

Why would a buyer believe them?

Look at customer proof, reviews, public activity, and the signals of enterprise readiness.

Partners & integrations

Who helps them go further?

See the relationships and integrations that extend their offer into a customer’s world.

Team & hiring

Where are they putting people?

Follow leadership, team structure, and open roles for clues about where they’re investing.

Financial & ownership

What sits behind the business?

Check available ownership, legal, and financial information to deepen your view of the company.

Follow the story. Check the facts.

Know what changed.
See what backs it up.

A clear update is only the start. Follow the source, read the interpretation, and check what’s missing before you decide what to do.

A longer memory for your market

Company history gives you a way back to the earlier picture. Put today’s development in the story so far.

A reason behind the reaction

Check the sources and known gaps. Decide which findings are strong enough to act on, and where to dig deeper.

Supporting sources for the fictional Formlane offer and pricing research

Make the intelligence yours

For the moments
you need to know.

Make current competitor context part of the work already on your calendar.

Before the sales call

“They’ve changed their offer. Have we?”

Show up prepared.

Get familiar with competitor packages and buying conditions, so you can explain your value with more precision.

Before the roadmap review

“Is that launch relevant to us?”

Put the move in context.

Explore the wider company profile alongside product developments. Decide what deserves a closer look.

Before the planning session

“Is the market moving around us?”

Give the discussion a head start.

Use company history and key updates to examine how the competitors you follow are developing.

Company Intelligence · One monthly subscription

Keep one competitor close.
Bring the rest when you’re ready.

Get detailed research, an Overview dashboard, and Activity monitoring with weekly analysis. Start with one company, then build the view your work needs.

  • ✓   Six research areas
  • ✓   Weekly analysis
  • ✓   Overview dashboard
  • ✓   Activity feed & Highlights
  • ✓   Key updates & insights
  • ✓   Company history
  • ✓   Supporting sources
  • ✓   Coverage & known gaps

Your first company

$15/ month

Then $10/month for each additional company.

Track my first company

USD. Excludes tax. Each extra slot costs $10 when added and adds $10 to your monthly renewal.

What happens when I get started?

Create an account or sign in, subscribe for your first company, then add its website. Explore the company research, follow new developments in Activity, and see trends develop in Overview as more information is collected.

Frequently asked questions

Know what
you’re signing up for.

What do I get when I add a company?

A researched profile covering six areas: company and market, offer and pricing, market presence and trust, partners and integrations, team and hiring, and financial and ownership information. Overview brings the available trends together, and Activity collects posts, launches, and announcements with supporting sources and competitive insights. Weekly analysis keeps the company research developing.

How does the research work?

We use AI to find and research public sources, organize the findings, and put developments in context. The profile includes supporting sources, confidence, and coverage information so you can check the basis of what you read.

How often will I see new research?

Each tracked company includes one profile analysis per week, normally four or five per calendar month. Activity is checked separately, with at least two days between scans. New entries appear after a scan completes, depending on what has been published and what public sources are available.

Will every company have the same level of detail?

The depth depends on what is publicly available. Overview charts develop as company history and activity are collected; some companies have more public audience, hiring, review, or financial information than others. You can check known gaps and coverage information in the profile when drawing conclusions.

Can I change the companies I follow?

Keep your initial choices through your first paid billing period. From the next period, you receive a shared replacement allowance equal to your paid slot count. For example, three paid slots give you three replacements to use across that billing period.

How do payments and cancellation work?

Your first company is $15/month. Each extra company slot costs $10 when added and adds $10 to the monthly renewal. Prices are in USD and exclude applicable tax. Manage billing in the app; reductions and cancellation take effect at the end of the billing period.

Your next move starts here

Their next move
could change yours.

Start following the company that matters now. Get the research, follow its activity, and see the trends that help you plan your next move.

Track my first company

From $15/month · Research, activity monitoring & weekly analysis